BGMEA and Kuhu to take Bangladeshi culture, heritage to global arena with garments

The Bangladesh Garment Manufacturers and Exporters Association (BGMEA) has signed a memorandum of understanding (MoU) with noted fashion designer Kuhu Plamondon to explore the opportunity of exporting garments linking rich culture and heritage of Bangladesh with fashion. 

On behalf of BGMEA, President Faruque Hassan inked the agreement which aims to collaborate on developing high-end fashionable garments blending local culture and heritage and taking them to global customers. 

BGMEA Vice President Miran Ali, Directors Barrister Vidiya Amrit Khan, Md. Imranur Rahman and Neela Hosna Ara were also present at the MoU signing ceremony held at BGMEA's PR office on July 21.

As per the understanding, BGMEA and Ms. Kuhu Plamondon will collaborate to inspire the embedding of Bangladesh’s culture and sourcing materials to produce high-end products. 

The collaboration aims to build capacity building of the local weavers so that they can use their craftsmanship to design international standard apparel maintaining the quality.

It will explore the usage of indigenous materials for manufacturing export-oriented apparels.

The art and culture, symbol, motif, color etc. of Bangladesh will be embodied into the apparel so that it can be used to explore the untapped business opportunities.

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